Paicu

Crafts

Every project takes the same steps: drawn first, written by hand, measured before it ships.


Crafts

01

Bespoke websites

Cut to measure, fast, easy to find.

Every page sits on your brand and on the way you go looking for customers. No bought templates and no page builders that come apart at the first serious request.

  • Structure built for Google from the first line of code
  • Fast loading, even on a weak connection
  • Seamless behaviour from 360px up
  • A cut that is easy to let out over the years

02

Web applications

Systems that carry the weight of a business.

Admin panels, bookings, portals, SaaS platforms. The way you already work, moved into code and cut to take growth without giving way.

  • Sign-in and permissions cut to the real roles in the company
  • Databases designed, not improvised
  • Payment integrations and automatic notifications
  • A complete audit trail and full control over your data

03

Strategy and interface design

Interfaces that lead to a decision.

Design shaped around the way a real visitor behaves. A clear hierarchy, less hesitation, more serious enquiries at the end of the road.

  • A path drawn for each kind of visitor
  • Typographic hierarchy and visual rhythm held to the millimetre
  • A coherent set of pieces, reused across the whole site
  • Fitted on real devices, not only in a simulator

04

Optimization

From a heavy site to a tool that works.

We take a slow or dated site and bring it up to today’s standard: speed, structure, visibility. Without losing the ground you have gained so far.

  • Speed and Core Web Vitals audit
  • Dead code and needless dependencies cleared out
  • Semantic structure rebuilt
  • Redirects that keep your place in Google

We cut tools that bring in work. The rest is decoration.

  • Yes. Every project starts from your requirements, your brand and what you want it to achieve. Nothing is taken ready-made.

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